About the role
HeroApply grows when job seekers discover us at the moment they need us most. Our growth team owns that journey — across paid, organic, lifecycle and referral — and the data that tells us what works.
You will own significant channels and budget, run disciplined experiments, and partner with product and design to turn attention into activated users.
What you will do
- Own acquisition and activation strategy across paid and owned channels.
- Plan, run and analyse experiments across the funnel.
- Build lifecycle programmes that turn new users into engaged ones.
- Partner with product, design and analytics on landing experiences and measurement.
- Report clearly on performance and return on investment.
What you bring
- Extensive experience in growth or performance marketing for a consumer product.
- Hands-on expertise across paid channels and lifecycle marketing.
- Strong analytical skills and comfort owning a budget.
- Excellent copy instincts and creative judgement.
- A collaborative, results-driven approach.
Nice to have
- Mobile app growth experience.
- Referral or partnership programme design.
- Background in career or education products.